
Walled Lake, MI – June 23, 2011 – Matrix System Automotive Finishes is proud to announce that for the third consecutive year it is one of the title sponsors for the Webster Racing U-22 unlimited hydroplane during the 2011 race season.
Mike Webster age 31, from the Reading, PA area is the professional driver of the U-22 and has been racing boats since the age of 10. He is considered one of the youngest national champions in the sport and won his first national title at age 15. Webster also won national and world titles in 2004 and 2005 and earned 2009 Rookie of the Year honors.
This year is a different story for Webster Racing as they had one of the busiest off-seasons of all the H1 Unlimited teams, making the trip from their home in Pennsylvania to Madison, Indiana to retrieve the Miss Madison Oh Boy Oberto backup hull to campaign during 2011. Readying the U-22 in time for the opening round in Madison has involved intense preparation and team owners Steve and Sue Webster are looking forward to the possibility of podium finishes during the coming season.
Driver Mike Webster commented on the many changes between the old hull and the new “Oberto” hull, including the built-in fan base for his new ride. The new boat also received a fresh new paint scheme using a combination of Matrix System’s single stage and premium basecoat products.
During the 2011 race season Webster Racing will participate in the Madison, IN Regatta - July 1-3, The Detroit Yacht Club APBA Gold Cup - Detroit, MI July 8-10, Lamb Weston Columbia Cup -Tri-Cities, WA July 29-31, Albert Lee Cup at Seafair - Seattle, WA August 5-7, Air National Guard Championship – San Diego, CA September 16-18 and the World Championship - Doah, Qatar November 17-19.
About Matrix System
Matrix System Automotive Finishes, a division of Quest Specialty Coatings, is one of the industry’s most successful manufacturers of high quality color, clearcoats, primers, hardeners, and reducers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. Today, the AccuShade® Intermix System now leads the product line, giving body shops the ability to make over 103,000 colors with exact formulas and 2.1 VOC compliant products for California and other areas. For more information, visit: www.matrixsystem.com.

Walled Lake, MI – April 13, 2011 – Matrix System Automotive Finishes, a leader in aftermarket paint products, has recently introduced to the car care industry the power of cleaning without the use of water with its revolutionary product, DRY SHINE®.
DRY SHINE allows users to wash and wax in one simple step…without using water. All you need to do is spray, wait a few seconds, and then wipe away with a microfiber cloth. DRY SHINE quickly and effortlessly removes all traces of grease, tar, diesel, insects and brake dust, as well as those annoying tough spots, leaving your vehicle with a protected and polished finish.
DRY SHINE’s unique concentration of high quality yellow carnauba wax allows it to achieve the highest gloss rating of any wax on the market. This product’s antistatic formula helps to repel dust and will not damage your vehicle’s surface, as it features a unique combination of solvents specially designed to lubricate, emulsify, and gently lift dirt and dust particles from the surface.
This product allows users to polish vehicles in a showroom or parking lot in just minutes with ease of movement and is ideal for last minute touch-ups on ready-to-deliver vehicles. No matter what the reason is, DRY SHINE allows you to clean your vehicle without water or scratches.
“The advantage of DRY SHINE is that it contains the best quality yellow carnauba wax which provides a beautiful long lasting protective finish for any vehicle,” says Jim Caporuscio, Director of Business Development. “Among its other benefits, DRY SHINE can be used on all paints, clearcoats, glass, chrome, aluminum, hard rubber, plastics and fiberglass.”
About Matrix System
Matrix System Automotive Finishes, subsidiary of Quest Specialty Coatings, is one of the industry’s most successful aftermarket paint manufacturers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. For more information, Matrix System encourages everyone to visit their website at www.matrixsystem.com.
Walled Lake, MI – April 6, 2011
– Matrix System Automotive Finishes is excited to announce that it is one of the associate sponsors for Inception Motorsports and David Stremme, driver of the No. 30 Inception Chevrolet during the 2011 NASCAR Sprint Cup Series (NSCS).The NASCAR Sprint Cup Series is considered one of the highest levels of motorsports competition in the world and the race cars require coatings that can stand up to the demands of performance, production and durability. From direct to metal light-weight chassis paint to the rich color and deep gloss of Matrix System’s premium base coat clear coat, the opportunity at Inception will provide the team with a good platform to showcase the high performance line of Matrix System Automotive Finishes.
Commenting on the agreement, David Stremme said, “First, I want to thank everyone at Matrix System for believing in our program. Inception is all about building relationships and proving our marketing value to our corporate partners. I look forward to promoting their products and getting a chance to meet some Matrix customers and employees at the racetrack and of course, showing off our cool paint job.”
The No. 30 Inception Chevrolet will make its debut beginning with the Crown Royal presents the Matthew and Daniel Hansen 400 at Richmond International Raceway (RIR) on Saturday, April 30, 2011.
About Matrix System
Matrix System Automotive Finishes, subsidiary of Quest Specialty Coatings, is one of the industry’s most successful manufacturers of high quality color, clearcoats, primers, hardeners, and reducers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. Today, the AccuShade® Intermix System now leads the product line, giving body shops the ability to make over 103,000 colors with exact formulas and 2.1 VOC compliant products for California and other areas. For more information, Matrix System encourages everyone to visit its web site at
www.matrixsystem.com.About Inception Motorsports
Inception Motorsports, based in Mooresville, N.C., is a privately funded motorsports entity that creates new possibilities for its corporate partners through innovative, affordable marketing programs, which are coupled with aggressive, competitive on-track entries in NASCAR’s premier series. To learn more about Inception Motorsports, please visit
www.inceptionmotorsports.com.
Walled Lake, MI – November 15, 2010 - The 2011 Matrix System “Award Winning Finishes” Calendar Contest was yet another big success. The competition was the closest that it has ever been with many remarkable entries. Similar to years past, many of the vehicles were designed and painted by restoration, custom, and body shop painters nationwide.
The 2011 Calendar Winners include 1st Place Winner, Ken Pisano from Cape Coral, FL for his 2007 “Myth” custom bike; 2nd Place Winner, Patty’s Rod Shop, Inc. from Cullman, AL for its 1954 Chevrolet Pickup and 3rd Place Winner, Josh Smith from Dreamworks Customs, Anderson, CA for his 1931 Ford Sedan.
Also winning spots in the calendar were Chris Thayer from Walled Lake, MI for his 1964 Corvette Sting Ray, Donald Powell from Redford, MI for his 1993 Harley Ultra Classic, Jean Patinaude from Redding, CA for his 1966 Ford 427 A/C Cobra, Randy Nelson from Cullman, AL for his 1936 Chevrolet 2 door sedan, Adam Canni from Flemming Island, FL for his 2004 Suzuki Hayabusa, Weber’s Paint and Body, Inc. from Cleveland, NC for its 1947 Ford 2 door Sedan Super Deluxe, Alex Test from Dearborn, MI for his 1949 Mercury Coupe, Andy Stapp from Lubbock, TX for his 1969 Camaro Roadster, and Peter Weber’s Custom Painting from Statesville, NC for its 2003 Yamaha Warrior.
Honorable Mentions were awarded to Jabiru USA Sport Aircraft, LLC – Shelbyville, TN; Alejandro Vargas – Ecorse, MI; Area 51 Customs – Sanford, FL; Mark Stoecker – West Melborne, FL; Venture II Body & Paint – Redding, CA; and “Shaggy” – Taylor, MI. ”It’s amazing how this contest gets bigger and better every year,” stated Dave Brunori, vice president. “Our customers continue to make us proud by displaying and showing off the Matrix System name.”
About Matrix System
Matrix System is the largest independent manufacturer and distributor of automotive refinish paint products in the United States. For almost three decades Matrix System has proven itself as an industry leader, developing a wide array of under coatings, cleaners, solvents, basecoats, clearcoats, aerosols, and now touch-up paint for the do-it-yourself market. In 2007, Matrix System was acquired by Quest Specialty Chemicals, one of the top 25 paint and coatings manufacturers in the country. To view the calendar winners, visit the Matrix System web site at www.matrixsystem.com.

Walled Lake, MI – November 10, 2010 – Matrix System Automotive Finishes, a leader in aftermarket paint products, wins the New Product Showcase in the Individuality category at the Automotive Aftermarket Products Expo (AAPEX) for its SALT ERASER.
Last week Matrix System arrived at the AAPEX Show for the first time ever and won an award in the Individuality category. This included products that enhance the appearance of a vehicle or the appearance of specific components on a vehicle, such as chemicals, paints, decals, waxes and lights. SALT ERASER was featured as an innovative new product and was prominently showcased for all buyers to see.
SALT ERASER is a revolutionary new product that removes stubborn salt stains from any fabric quickly and effortlessly – without scrubbing. It penetrates the fiber deeply and breaks up and evaporates the salt within minutes of application. SALT ERASER safely eliminates salt from floor mats, carpets, rugs, and runners. It cleans, freshens, and revitalizes complete car interiors without any odor.
SALT ERASER is an ideal solution in the salt states located in New England, Middle Atlantic, and Mid-West areas of the United States. Additionally, this product is great for many home and business applications such as: cloth seats, rugs, carpet, shoes, and pants. Just spray…salt stains disappear. “The advantage of SALT ERASER is its unique formulation has been designed to specifically to remove salt stains from carpet and fabric and outperforms general interior and fabric cleaners,” says Jim Caporuscio, director of business development. “It also provides consumers in the Snow Belt states with a fast, simple, colorless and odorless cleaning solution to remove crusty winter salt to restore their vehicles interior, and retailers with stores in Snow Belt markets an excellent seasonal sales opportunity to increase their car care and general cleaning sales.”
About Matrix System
Matrix System Automotive Finishes, subsidiary of Quest Specialty Coatings, is one of the industry’s most successful manufacturers of high quality color, clearcoats, primers, hardeners, and reducers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. Today, the AccuShade® Intermix System now leads the product line, giving body shops the ability to make over 98,000 colors with exact formulas and 2.1 VOC compliant products for California and other areas. For more information, Matrix System encourages everyone to visit their Web site at www.matrixsystem.com.

Walled Lake, MI – October 11, 2010 – Matrix System Automotive Finishes, automotive aftermarket paint manufacturer, and Classic Design Concepts (CDC), designer and manufacturer of quality aftermarket restyling components have teamed up as Michigan-made companies to feature the limited edition, Firebreather. Both companies will be exhibiting at SEMA 2010 November 2-5 in Las Vegas, Nevada at the Las Vegas Convention Center.
The Firebreather, based off the 2010/11 Chevrolet 2SS Camaro, will be displayed on the main floor in the North Hall inside the Matrix System booth # 10503. This vehicle was custom painted with Matrix System’s Premium Basecoat while featuring 130 custom designed components by CDC.
The Firebreather was designed and built as the Hero Car from the upcoming movie ‘Jinn’. This feature film, by Exxodus Pictures, will come to life on the big screen Spring 2011. Only 50 vehicles will be built for the “Signature Series” package. The limited run of vehicles will each be branded with its own serial number and personalized tattoo. This timeless melding of modern design and classic American-muscle is available for purchase from Novi-based manufacturer, Classic Design Concepts.
“We are excited and thrilled to have the Firebreather as part of our display this year at SEMA,” said David Brunori, vice president/general manager of Matrix System. “The creativity and extraordinary detail make this Detroit Muscle car a definite show stopper. The Firebreather is a true representation of great teamwork, creativity and the ability to utilize the wonderful products of two Michigan-made companies.”
About Matrix System
Matrix System Automotive Finishes, subsidiary of Quest Specialty Coatings, has grown to become one of the industry’s most successful aftermarket manufacturers of high quality basecoats, clearcoats, primers, hardeners, and reducers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. Today, the AccuShade® Intermix System now leads the product line, giving body shops the ability to make over 98,000 colors with exact formulas and 2.1 VOC compliant products for California and other areas.
Matrix System encourages everyone to check out the web site at www.matrixsystem.com or for more information, call 800.735.0303.

Walled Lake, MI – September 27, 2010 – Matrix System Automotive Finishes, a leader in aftermarket paint products, is proud to announce the launch of its revolutionary touch-up paint pen, PROCOLOR™ 2 in 1 to the retail market.
This newly patented 2 in 1 paint pen includes both exact match factory basecoat color in one end and complimentary clear coat in the other for complete and perfect scratch repair and finish. Now do-it-yourselfers will be able to repair paint scratches, chips, or dings by applying touch-up paint to their cars and trucks while achieving the best results.
The PROCOLOR™ 2 in 1 comes in the most popular manufacturer colors for both domestic and import model cars and trucks. These premium pens have been proven to exhibit superior color and gloss retention, while being economically priced. The touch-up pens will be available at most automotive retailers and local parts stores.
The PROCOLOR 2 in 1 basecoat and clear coat package offers professional results in one convenient combo pack purchase providing satisfied touch-up paint to customers. “We have seen that in most cases, do-it-yourselfers are unaware that their vehicle paint requires clearcoat over the basecoat to achieve a durable and desirable refinish,” says Jim Caporuscio, director of business development. In addition to improved product results and satisfied customers, the most popular colors create immediate add on paint sales, increased clearcoat sales, and overall paint category sales.
About Matrix System
Matrix System Automotive Finishes, subsidiary of Quest Specialty Coatings, is one of the industry’s most successful manufacturers of high quality color, clearcoats, primers, hardeners, and reducers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. Today, the AccuShade® Intermix System now leads the product line, giving body shops the ability to make over 98,000 colors with exact formulas and 2.1 VOC compliant products for California and other areas. Matrix System encourages everyone to visit its Web site at www.matrixsystem.com.

Walled Lake, MI – July 20, 2010 – After months of development, Matrix System Automotive Finishes is proud to announce the launch of their newly renovated and refined website. Not only does this upgraded site provide more detailed information about Matrix System, it also features improvements to the Product Section, Matrix News, Testimonials, Sponsorships, Color Documentation, Regulatory Information, and Photo Gallery.
This website was redesigned to improve functionality and ease of use, which is an effort to further contribute to a pleasant customer experience.
Matrix System would like to remind customers that the website is a great source obtain information on pricing, technical data sheets, updates, monthly mailers, product comparisons, and to drop comments about their experience.
“After the last successful launch in 2008, we made it a priority to listen to the feedback from our customers,” stated Dave Brunori – Vice President Matrix System Automotive. “Our freshly polished website is an advanced way for us to visually showcase and display our products and services in a way that is very different from the competition.”
About Matrix System
Matrix System Automotive Finishes, subsidiary of Quest Specialty Coatings has become one of the industry’s most successful manufacturers of high quality clear coats, primers, hardeners, and reducers. With an excellent product line, Matrix System has been able to convince body shops once loyal to a particular brand to convert and experience huge cost savings. Today, the AccuShade® Intermix System now leads the product line, giving body shops the ability to make over 98,000 colors with exact formulas and 2.1 VOC compliant products for California and other areas. Matrix System encourages everyone to check out the updated site at www.matrixsystem.com.
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